The evolution of giant screens: From stadiums to modern life
Over the past three decades, we have witnessed a significant evolution in the use of big screens. The once exclusive From sporting events and stadium concerts, it has given way to a wide range of applications in our daily lives.Initially, these imposing screens were used to provide a closer view of the actions on football pitches and concert stages From the Azteca Stadium in the State of Mexico (Edomex to the Jalisco Stadium in Guadalajara and the BBVA Stadium in Monterrey, these screens enhance the experience of spectators, providing a clear and detailed display of events in real time.
Expansion into urban space and advertising
As big screen technology advanced, so did its application in the urban environment. Soon, these impressive displays found their place on the busiest avenues, such as Paseo de la Reforma in Mexico City, Vallarta Avenue in Guadalajara, and the main streets of Monterrey. They became an effective advertising medium to convey messages to a mass audience. In addition, airports have joined this trend, using giant screens to display advertisements, provide flight information, and provide entertainment for transit passengers. Even political rallies benefited from the visual impact of these screens, allowing speeches and messages to reach large crowds in places like Mexico City's Zócalo or Guadalajara's Plaza de la Liberación.
Giant screens in modern architectural and interior design
Technological progress of giant screens has also left its mark in the world of architectural design and interior design. Now, these screens are integrated into the very fabric of modern spaces, such as shopping malls in the Riviera Maya, corporate offices in Monterrey, and luxury hotels in Guadalajara. They become decorative elements that add an avant-garde and futuristic touch to environments, while providing relevant information and entertainment to visitors. From façades with LED screens to atriums with interactive screens, the creative use of giant screens has transformed the way we interact with the spaces around us.
The bright future of big screens in our modern life
As we move into the digital age, the role of big screens only expands. Their ability to convey information in an impactful and immersive way makes them an invaluable tool in the world of advertising, visual communication, and the creation of immersive experiences. In the future, we can expect these giant screens to become even more integrated into our daily lives, from digital signage on the streets of Edomex to the creation of interactive spaces in Guadalajara and the tourist facilities of the Riviera Maya. With its power to captivate and surprise, big screens will continue to evolve and leave their mark on our modern society.
Big screens have gone from being just about sporting events and stadium concerts to be an integral part of our daily life. From their initial use in emblematic stadiums to their expansion in the urban space, advertising, architectural design and modern interior design, these screens have proven their versatility and ability to make a visual impact. With a promising future, we will continue to witness the evolution of giant screens in Mexico and beyond, being an integral part of our visual experience in modern life.
